My Journey in the Watch Industry

Over 15 years ago, I started my career in the watch industry by running a watch case factory for 10 years. Unfortunately, due to challenges, I had to sell the factory and faced bankruptcy, leaving me with significant debt. From there, I joined a watch factory as a purchasing manager, where I focused on customized watches for clients in the EU and US markets. This experience gave me a deep understanding of branded watches and the challenges that come with them.

Identifying the Problem

After working for three years, I noticed a recurring issue: many aspiring watch brands failed due to unstable product quality and factory negligence. These problems caused customers to lose their dreams and investments, despite spending heavily on advertising. I could feel their frustration and knew something needed to change. At the same time, I wanted a better work-life balance and felt the urge to reignite my entrepreneurial spirit.

Building a Better Future

In the past five years, I’ve dedicated myself to understanding what customers truly care about. I’ve actively communicated with sales teams, visited suppliers, and worked on production lines to learn about materials, quality control, and manufacturing processes. My 10 years of experience in the watch industry became the foundation for my growth.

After comparing various suppliers in Guangdong, I partnered with a select few who demonstrated stable quality and reliability. With a trusted friend who has over 10 years of experience in wristwatch production, I restarted my business.

Where We Are Today

By 2025, we’ve steadily grown, earning the trust of many customers and increasing our market share. We’ve proven that quality is the key to building a successful watch brand. Our focus on quality, reliability, and customer satisfaction has allowed us to help others achieve their dreams of creating their own watch brands.