Discover key insights from the luxury market in 2022 and gain confidence in navigating this dynamic landscape. Explore valuable statistics on global luxury markets, LVMH’s financial performance, divisions, and competitors.
Explore 2022’s luxury market values, LVMH’s revenue surge to 79.2 billion euros, segment breakdowns, and competitive highlights.
Delve deeper into LVMH’s market share, regional revenue breakdowns, store growth, and advertising investment.
01 Market Overview
Value of various global luxury markets in 2022, by market type (in billion euros)
Descrição: This statistic shows the estimated value of various global luxury markets in 2022, by market type. It was estimated that in 2022 the global luxury cars market was worth about 566 billion euros. The total value of the global luxury goods market was approximately 1.38 trillion euros that year.
Value of the personal luxury goods market worldwide from 1996 to 2022 (in billion euros)
Descrição: This statistic shows the value of the personal luxury goods market worldwide from 1996 to 2022. In 2022, the value of the personal luxury goods market worldwide was estimated to be 353 billion euros.
Share of the personal luxury goods market worldwide in 2022, by region
Descrição: This statistic shows the share of the personal luxury goods market worldwide in 2022, by region. In 2022, the Americas accounted for 32 percent of the global personal luxury goods market, followed by Europe with a share of 27 percent of the market.
Personal luxury goods market value worldwide in 2021, by product type (in billion euros)
Descrição: This statistic shows the value of the personal luxury goods market worldwide in 2021, by product type. In 2021, the market value of personal luxury apparel products reached an estimated 57 billion euros.
Value of the personal luxury goods market worldwide in 2022, by sales channel (in billion euros)
Descrição: This statistic shows the value of the personal luxury goods market worldwide in 2022, broken down by sales channel. In 2022, the value of the travel retail (airport) personal luxury goods market worldwide was roughly 11 billion euros.
Sales of the leading luxury companies worldwide from 2012 to 2021 (in billion euros)
Descrição: This statistic shows the sales of the leading luxury companies worldwide from 2012 to 2018, and provides a forecast from 2019 to 2021. In 2018, LVMH generated approximately 46.8 billion euros in sales worldwide.
Brand value of the leading 10 most valuable luxury brands worldwide in 2022 (in million U.S. dollars)
Descrição: This statistic depicts the brand value of the leading 10 most valuable luxury brands worldwide in 2022. In that year, Chanel was the ninth most valuable luxury brand worldwide with a brand value of about 53 billion U.S. dollars.
Comment: Understanding the value of various luxury markets in 2022 provides a crucial baseline for assessing the potential of the luxury industry. The data on global luxury cars and personal goods markets presents a compelling narrative of consumer preferences. As a watch manufacturer, delving into these figures can help identify market gaps and opportunities to position your products effectively.
02 Financial performance
Total revenue of the LVMH Group worldwide from 2008 to 2022 (in million euros)
Descrição: Moët Hennessy Louis Vuitton (LVMH) is one of the world`s leading luxury groups, parent to 75 luxury houses. Over the past decade, LVMH enjoyed ever-increasing global revenue, reaching over 53 billion euros in 2019. In 2022, bouncing fully back from the impact of the coronavirus (COVID-19) pandemic, the group`s revenue saw an increase of about 77 percent on 2022, ultimately amounting to 79.2 billion euros for the year.
Revenue share of the LVMH Group worldwide in 2022, by geographic region
Descrição: This statistic shows the revenue share of the LVMH Group worldwide in 2022, by geographic region. In 2022, LVMH Group’s global revenue share from the United States was 37 percent.
Revenue of the LVMH Group worldwide from 2008 to 2022, by geographic region (in million euros)
Descrição: This statistic shows the revenue of the LVMH Group worldwide from 2008 to 2022, broken down by geographic region. In 2022, the LVMH Group generated approximately 21.6 billion euros in revenues in the United States. The company had total revenues of 79.2 billion euros that year.
Gross margin of the LVMH Group worldwide from 2017 to 2022 (in million euros)
Descrição: In 2022, LVMH had a gross margin of 54.2 billion euros. The LVMH Group is a French luxury goods corporation, which owns 75 luxury brands worldwide, including Louis Vuitton, Moët, Hennessy, and Bulgari.
Net profit of the LVMH Group worldwide from 2017 to 2022 (in million euros)
Descrição: In 2022, LVMH had a gross margin of 54.2 billion euros. The LVMH Group is a French luxury goods corporation, which owns 75 luxury brands worldwide, including Louis Vuitton, Moët, Hennessy, and Bulgari.
Comment:
LVMH’s financial trajectory showcases resilience and adaptability in a dynamic market landscape. The significant revenue surge in 2022 underscores the importance of agility and innovation, especially in post-pandemic recovery. Examining the revenue share by geographic region adds depth to understanding LVMH’s global market strategy, aiding in strategic partnerships and expansion plans.
03 Divisions
Revenue share of the LVMH Group worldwide in 2022, by business segment
Descrição: This statistic shows the revenue share of the LVMH Group worldwide in 2022, by segment. In 2022, 44 percent of the LVMH Group’s global revenue came from the company’s fashion and leather goods business segment.
Global revenue of LVMH Group’s fashion and leather goods segment from 2008 to 2022 (in million euros)
Descrição: The Louis Vuitton brand is the backbone of the French luxury conglomerate LVMH`s fashion and leather goods segment, but the group is home to many other iconic luxury brands and fashion houses as well. Christian Dior, Fendi, Marc Jacobs, and Givenchy, among others, all operate under LVMH`s fashion and leather goods segment, which reported a sales revenue of approximately 38.7 billion in 2022.
Global revenue of LVMH Group’s fashion and leather goods segment from 2008 to 2022 (in million euros)
Descrição: This statistic shows the global revenue of LVMH Group’s selective retailing segment from 2008 to 2022. In 2022, this segment generated revenues of 14.9 billion euros, an increase of over three billion euros compared to 2021. The LVMH Group is a French luxury goods corporation, which owns around 75 luxury brands worldwide, including Louis Vuitton and Bulgari. The fashion and leather goods segment generates the most revenue for LVMH.
Global revenue of LVMH Group’s perfumes and cosmetics segment from 2008 to 2022 (in million euros)
Descrição: This statistic shows the global revenue of LVMH Group’s perfumes and cosmetics segment from 2008 to 2022. In 2022, this segment generated revenues of 7.7 billion euros, which was an increase of more than one billion euros compared to the previous year. The LVMH Group is a French luxury goods corporation, which owns around 75 luxury brands worldwide, including Louis Vuitton and Bulgari. The fashion and leather goods segment generates the most revenue for LVMH.
Global revenue of LVMH Group’s wine and spirits segment from 2008 to 2022 (in million euros)
Descrição: This statistic shows the global revenue of LVMH Group’s wine and spirits segment from 2008 to 2022. In 2022, this segment generated a global revenue of approximately seven billion euros, an increase of more than 1.2 billion euros compared to 2021. The LVMH Group is a French luxury goods corporation, which owns around 75 luxury brands worldwide, including Louis Vuitton and Bulgari. The fashion and leather goods segment generates the most revenue for LVMH.
Global revenue of LVMH Group’s watches and jewelry segment from 2008 to 2022 (in million euros)
Descrição: This statistic shows the global revenue of LVMH Group’s watches and jewelry segment from 2008 to 2022. In 2022, this segment generated revenues of approximately 10.6 billion euros, which was more than double the revenue registered in 2020. The LVMH Group is a French luxury goods corporation, which owns around 50 luxury brands worldwide, including Louis Vuitton and Bulgari. The fashion and leather goods segment generates the most revenue for LVMH.
Comment: The prominence of LVMH’s fashion and leather goods segment speaks to the enduring allure of personal luxury items. Diversification into perfumes, cosmetics, watches, and jewelry provides insights into evolving consumer preferences. For your watch manufacturing business, this insight underscores the need to align with consumer trends and capitalize on segments with growth potential.
04 Key company figures
Total number of stores of the LVMH Group worldwide from 2008 to 2022
Descrição: LVMH had a total of 5,664 stores in operation around the world as of 2022, up from 2,314 in 2008. LVMH, an amalgamation of Louis Vuitton, Moët, and Hennessy, is the top selling luxury personal goods companies in the world. The company operates globally selling a diverse range of products. LVMH sells luxury leather goods, handbags, and ready-to-wear fashion through its Louis Vuitton brand, and wines and spirits through its Moët and Hennessy brands.
Number of stores of the LVMH Group worldwide in 2022, by geographical region
Descrição: This statistic shows the number of stores of the LVMH Group worldwide in 2022, by geographical region. In that year, the total number of stores the LVMH Group had throughout the United States was 1,054.
Total number of employees of the LVMH Group worldwide from 2008 to 2021
Descrição: This statistic shows the number of stores of the LVMH Group worldwide in 2022, by geographical region. In that year, the total number of stores the LVMH Group had throughout the United States was 1,054.
Advertising and promotion expenditure of the LVMH Group worldwide from 2008 to 2022 (in million euros)
Descrição: The French luxury goods conglomerate LVMH Group spent around 9.5 billion euros in advertising and promotion costs worldwide as of 2022, reaching an all-time higher investment on advertising since 2008. Primarily known for its fashion house Louis Vuitton, the LVMH Group invested about 7.3 billion euros in advertising in 2021.
Research and development (R&D) expenditure of the LVMH Group worldwide from 2008 to 2020 (in million euros)
Descrição: This statistic highlights the trend in research and development (R&D) expenditure of the LVMH Group worldwide from 2008 to 2020. In 2019, LVMH Group’s global R&D expenditure amounted to about 139 million euros.
Comment: LVMH’s exponential growth in store count signifies effective market penetration and customer engagement. The substantial investment in advertising and promotion reflects a commitment to brand resonance. The emphasis on research and development indicates a forward-looking approach, vital for maintaining innovation and competitiveness in a rapidly evolving luxury landscape.
05 Competitors
Total sales of the Richemont Group worldwide from FY2008 to FY2022 (in million euros)
Description: In FY2011, total sales of the Richemont Group worldwide amounted to about 19.18 billion euros, increasing by approximately six billion euros on the previous year. The Richemont Group is one of the leading luxury goods companies in the world. The Richemont Group garnered most of its revenue from jewelry Maisons in FY2022, which amounted to around 11 billion euros. The Asia-Pacific was responsible for 40.77 percent of the company`s total sales that year.
Sales share of the Richemont Group worldwide in FY2022, by geographical region
Descrição: This timeline shows the sales share of the Richemont Group worldwide in the financial year 2022, by geographical region. In that year, the sales share of the Richemont Group’s European region amounted to about 23 percent.
Richemont Group’s sales share worldwide in 2022, by product category
Descrição: In the financial year 2022, watch and jewelry sales accounted for about 75 percent of Richemont’s global sales. The company had total sales of approximately 19.18 billion euros that year.
Total number of monobrand stores of the Richemont Group worldwide as of 2020, by business area
Descrição: As of September 30, 2020, the jewelry maison division of Richemont Group operated 458 monobrand stores around the world. Richemont owns a number of luxury brands, such as Cartier, Van Cleef & Arpels, and Buccellati.
Revenue share of the Kering Group worldwide in 2022, by region
Descrição: This timeline depicts the global revenue of the Kering Group from 2008 to 2022. In 2022, Kering’s global revenue amounted to about 20.4 billion euros.
Revenue of the Kering Group worldwide from 2008 to 2022 (in million euros)
Descrição: In 2022, 27 percent of the Kering Group’s revenue was generated from the North American region. The company’s total revenue amounted to approximately 20.35 billion euros that year.
Revenue share of the Kering Group worldwide in 2022, by brand
Descrição: In 2022, the Gucci brand generated 52 percent of the Kering Group’s global revenue. Kering’s global revenue was approximately 20.35 billion euros that year.
Revenue share of the Kering Group worldwide in 2021, by product category
Descrição: In 2021, the leather goods product category accounted for half of the Kering Group’s global revenue. Kering’s global revenue was approximately 17.64 billion euros that year.
Number of directly operated Kering Group stores worldwide in 2020, by brand
Descrição: In 2021, the leather goods product category accounted for half of the Kering Group’s global revenue. Kering’s global revenue was approximately 17.64 billion euros that year.
Comment: Studying competitors like Richemont and Kering sheds light on diverse luxury market players. Richemont’s focus on jewelry and Kering’s emphasis on brands like Gucci illuminate niche strategies. Understanding their sales distribution and product mix can inform your approach, aiding in identifying unique selling points and ways to differentiate your watches.
Pensamento final
With a pulse on luxury market dynamics, LVMH’s success story and strategic insights provide a compass for your journey in the world of luxury watches
You can download the PDF files here
