Watches Customization - Ohlala - Premier Watches Manufacturer and Factory in China

Sourcing Watches in China Tips

Sourcing Watches in China is a Challenging work, with a population of 1.421 billion, China has an endless number of Watches suppliers, So before sourcing wataches in China, You should know:

The Watch Market share and China’s role, Why?
Where’s the Watches supplier in China?
What Methods and Types of Watches?
- Sourcing method( local b2b platform and trade fairs)
- Contacing method( wechat and whatsapp)
Some attentions & avoidable things when soucing from China( Quality, logistics , Scams, Trademarks)

this is a general guide for online brands and new starters, Let’s discover more,

Why Sourcing Watches in China?

Speaking of why sourcing watches in China, Let’s see the watch market and China’s roles in international market

Reason 1: China’s Export Percentage

In Year 2022, China occupied 21.43% of the total world’s export amount, the next is USA, Germany, Italy and France

Data from UN datacomtrade

Quartz watches are the biggest players in the watch industry. Let’s break down their numbers, focusing on the whole world VS China.

Worldwide, Quartz watches are shipped out to the tune of $16.77 trillion.
Zooming into 2022, China alone exported Quartz watches worth $3.60 trillion.

Reason 2: The Rank of China’s Import Value

China had become a big name in the worldwide watch market.

from exporting countries, you can see, leading countries worldwide in year 2019- 2022 is ranked :

#1: China
#2:Hongkong(Hong Kong often reports higher export figures because many Chinese sellers ship packages through Hong Kong to bypass higher taxe).
#3: Switzerland

*leading wristwatch exporting countries worldwide 2019-2021*

Reason 3: Follow the Big Brands

Buying watches from China comes with big perks. You’ve got a sea of different watch styles and wallet-friendly prices. Plus, China’s got this whole watch-making thing down with great factories and expert workers, making it a go-to place for brands that want good quality without the hefty price tag.

Many popular brands, such as MVMT, FOSSIL, etc., have been at the top of the market in terms of sales volume for many years, and they all source from the Chinese market.

This is the export data for Quartz Watches from the year 2021-2023. the Data from China Customs

Where’s the Watches Manufactuing Supplier in China?

China’s watch production base, basically concentrated in Guangdong Province, Shenzhen, Guangdong Province occupies a large proportion, and in the western part of Shenzhen, mainly produces cheaper quality watches, in Dongguan Fenggang town, Guangdong Province, there is a large watch company-Dailywin Group(they OEM ODM watches for many big Swiss brands).

Guangdong is the go-to spot for watch parts like cases, dials, and straps. It’s got good prices, quick material supply, easy shipping, and a solid supply chain all set up. This makes Guangdong the top place for watch-making with a big advantage.

In Guangzhou, which is part of Guangdong, you can find lots of imitation watches. If you get the chance, you should definitely buy an imitation watch here. They’re made so well, you can hardly tell them apart from the real thing just by looking.

To learn about some of the replica watches in China, you can read this article

Replica and Original Watches, Differences? What are they? Where To Buy?

Many watches made in China are sold in the market, and many niche brands are looking for suppliers in the Chinese market, so the Chinese market is very well-informed about some of the market trends.

What Types of Watches & Methods for Sourcing Watches in China?

There are many types of watches, and you should first understand what style you’re looking for in order to find the right supplier. For reference on watch styles, you may want to check out our comprehensive article:

50+ Types of Watches [Full list] – Expert View

also If you are out of China, how do you search for a Chinese supplier? they can be B2B platform, socisl platform, and trade fairs.

Methods for Sourcing Watches in China?

On Social Platforms

You can sourcing watches supplier from Wechat video moment, or normally used platform, like instagram, facebook, let’s check How to source from social platform?

Search keywords on the platform.

such as Instagram, Search #watchessupplier, #OEMwatchesmanufacturer, #watchfactory, and some other keyword search.

Then filter. the same way when using other social platform.

Social Platforms-Pros Vs Cons

Pros: Rapid Familiarization with Suppliers: In the era of short video content, many watch suppliers showcase their products and company information on social platforms like WeChat and LinkedIn. This enables quick understanding of suppliers and their offerings.
Cons: Variable Supplier Quality: Since many suppliers promote themselves on these platforms, the quality and reliability of suppliers can vary significantly. Careful discernment is needed.

To ensure a successful sourcing experience, brands need to employ effective strategies for identifying and vetting trustworthy watch suppliers on social platforms.

Multi-faceted Assessment: Before placing orders, thoroughly assess suppliers, including their company strength, sample quality, product packaging, service capabilities, and more.

On B2B Platforms

Popular B2B platforms in China, including Alibaba, Made in China, and Global Sources, offer unrestricted access. You can create an account with just an email address or phone number.

After registering an account on the platform, you can search with the product keywords “relógios” “wristwatches” ” timepiece” + OEM/customize/wholesale, etc..

such as search on Alibaba:

To navigate B2B platforms effectively, consider these techniques:

Supplier Evaluation: Learn suppliers, their foundated years(production skills), their market(stands for their quality), their production time, and sample rule, including assessing their reputation, product quality, and responsiveness.
Identifying Trustworthy Watch Suppliers and Verifying Credentials: after checking the basic information of the supplier, the fastest way to identify a supplier is to buy a sample or place a small order. for mass order, one way is to check existing quality sample.

On Trade Fairs

Attending watch fairs and exhibitions can be immensely beneficial for networking and finding potential suppliers. We explore the advantages of participating in such events.

Here’s a list of some well-known watch fairs in China:

China Watch & Clock Fair (CWCF)
Shenzhen Watch & Clock Fair (the most famous Fair in China Watch fair)
Hong Kong Watch & Clock Fair (although technically in Hong Kong, it’s in close proximity to mainland China and is a significant event for the industry)
Shanghai Watch Fair
Beijing Watch Fair
Guangzhou Watch Fair

Know more about watch fair from this post: https://ohlalawatch.com/what-are-the-exhibitions-forums-in-the-watch-industry%ef%bc%9f/

Proper preparation is essential to maximize the benefits of attending watch fairs. Building strong relationships with suppliers is key to long-term success.

Effective Way to Communicate with Watches Suppliers

Keep effective Communication with suppliers by choosing right tools, Chinese suppliers like to use WeChat, and WhatsApp to communicate, if there is important information, they will send and save it via email.

Regularly communicating with suppliers to ensure smooth operations

Key Considerations When Sourcing Watches in China

When sourcing watches in China, You should consider about their quality and products standars, prices and MOQs (Minimum Order Quantities)

Watches Quality and Standars

Understanding the technical aspects and quality standards of watches is crucial to ensure that the sourced products meet your brand’s expectations. mentioned quality assurance, mostly are 1 year, some supplier can be 2 years.

Requesting product samples and performing quality inspections are essential steps to assess the product’s quality before committing to a supplier.

Quality Checklist of OEM Watches

Dealing with Proper MOQs

Minimum Order Quantities can significantly affect your inventory management and profitability. In the watch industry, because the products are not cheap and you need to open a mold to make any product, the number of products becomes a pain point in the industry.

Most OEM watch suppliers will require 300-500pcs MOQ for each style, Which makes it harder for sourcing buyers to make a decision.

Knowing why OEM Watches price are high and Why Oem watch suppliers are asking for such high quantities may help you in your purchasing plan.

Customize Watches in China: Cost Breakdown and Estimates

Therefore, it is the best choice to match the colors and the literal design reasonably, and it is better to develop new products according to the situation of inventory.

We do with 300-500pcs moq with multi colors

Logistics & Import Regulations

From our experiences, the peak season for watches each month is March, April, May, September, October, November, and December, Every year around the Chinese New Year( December to March), logistics costs go up, and logistics will be crowded.

Choosing the appropriate shipping method is critical to ensure timely delivery and cost-efficiency.

Familiarizing with import regulations and customs duties

Every commodity will have import tariffs, and there will be different tariffs depending on the product, no matter what logistics method you send, express or ocean freight, be sure to understand the import tariffs you need to pay, before importing to understand the import tariffs, whether or not there are incentives, whether or not you can afford these tariffs, the tariffs should also be added to the cost of the product inside.

Note: Before checking the Import Tarrif, You should use your country’s hs code, Check the HS code for your products first. Not China’s HS code. such as:

*You can see US’s hs Code, get data from US harmonized tarrif schedule website: https://hts.usitc.gov/search?query=wrist%20watch*

Navigating import regulations and understanding customs duties will help brands avoid potential delays and unforeseen expenses.

Avoiding Common Pitfalls in Sourcing Watches from China

While sourcing products from China, it’s possible to encounter fraudulent activities, just as you might anywhere else. It’s a common risk in global trade, so always proceed with caution.

How to Spot & Avoid Scams ?

Conducting Factory Visits Before Placing Order

In-person visits to supplier factories offer valuable insights into their production capabilities and ethical practices.

Visiting a supplier’s factory allows you to get in touch with the owner of the factory to see the owner’s business philosophy, their attitude to facing problems, and their level of quality, so that when you meet a hard situation, you’ll be able to know if this supplier can handle it with you.

cnc millingVisiting factories, check their production environment, and employee status, but also to be able to understand your product more, for the growth of your brand is more favorable.

You can Sign NDA

If you have your own brand design, then be sure to sign a non-disclosure agreement(NDA) with your supplier to ensure that you have exclusive ownership of your product design.

Educating oneself on common scams and fraudulent practices can prevent brands from falling victim to unscrupulous suppliers.

Using Escrow Services and Secure Payment Methods

If you are shipping by sea, then make sure you have marine insurance.
Before each payment, be sure to repeatedly confirm the bank account information with your watch supplier, it is best to confirm in a variety of ways, there are many many cases that many scammers will steal the supplier’s mail account and password to modify the supplier’s bank account, and then let you be fooled!

Make sure that the payment account is a formal company, let the supplier put the payment method on the PI, or go online Alibaba, Alibaba has trade assurance orders, to protect your rights and money!
Implementing secure payment methods, such as escrow services, provides an added layer of protection for financial transactions.

Trademarks

Protecting your brand’s intellectual property is essential to prevent counterfeiting and unauthorized use of your designs. We highlight the importance of registering trademarks and patents to secure legal protection for your brand and products

Importance of Trademarks in Watchmaking:

Trademarks are distinctive symbols, names, or slogans used to identify and differentiate products or services. In the wristwatch industry, trademarks serve several critical functions:

Brand Recognition: Trademarks allow consumers to easily identify and connect with their favorite watch brands, fostering brand loyalty and trust.
Quality Assurance: They signify a commitment to quality and craftsmanship, assuring consumers of the watch’s authenticity and reliability.
Legal Protection: Trademarks provide legal grounds for watch brands to take action against counterfeiting and unauthorized use of their marks.

Examples of famous watch brand trademarksSeveral watch brands have iconic trademarks that have become synonymous with their identity. Here are a few notable examples:

Rolex Crown: The Rolex crown logo is one of the most recognizable symbols in the watch industry, representing precision, luxury, and exclusivity.

Omega’s Seamaster Logo: Omega’s trademarked Seamaster logo, with its wave design, is closely associated with the brand’s maritime heritage and innovation.

TAG Heuer’s Shield: TAG Heuer’s shield emblem symbolizes performance, innovation, and avant-garde design.

Swatch Group Brands: The Swatch Group owns multiple brands, each with its distinct trademark. For example, the Swatch brand itself is known for its colorful designs, while Breguet features intricate guilloché patterns.

Common Trademark Infringement Scenarios in the Industry:

Despite the protective measures in place, the wristwatch industry faces various trademark infringement challenges:

Counterfeiting: Counterfeit watches often bear copied or altered trademarks, deceiving consumers into believing they are purchasing genuine products.
Unauthorized Reselling: Some retailers may sell watches without proper authorization, infringing on the brand’s trademark rights.
Parallel Imports: Parallel imports involve the sale of authentic watches in a region where the brand’s official distributor did not intend for them to be sold. This can raise trademark issues.
Online Infringement: The internet has facilitated the sale of watches with counterfeit trademarks on various online platforms.

Protecting your brand’s trademark rights or not use other’s design is essential in preserving its reputation and market position. It involves not only obtaining trademark registrations but also actively monitoring the market for potential infringements and taking legal actions when necessary. In the next section, we will explore strategies for registering and enforcing trademarks to prevent and address intellectual property infringement issues effectively.

Conclusions

In summary, China’s rising prominence in the global watch market offers compelling opportunities for sourcing timepieces. Advantages include diverse styles and competitive pricing. Key considerations encompass understanding the Chinese watch landscape, effective supplier selection, quality assurance, and logistics management. Building strong supplier relationships, guarding against scams, and protecting intellectual property rights are crucial. Brands must actively monitor the market for trademark infringements.

By following these strategies, Whether it’s a name brand watch, a niche watch brand, or a starter watch brand, you will be able to find the right supplier and develop together with your supplier

Related Posts:

How can I Find a Reliable Private-label Watch Manufacturer?

Why does OEM Watches have Long Production Times? 2

Watches Customization Process( with Full list of FAQs)

Many of my customers and friends will ask me some basic questions about watch customization, especially for customers who are new to the watches industry, very confused about the customization of watches, how they should operate, what they need, how much MOQ, and other such issues, today I purposely write an article about this aspect of the problem.

What is the Process of Manufacturing Private-label Watches?

Customizing watches can be a fun and creative process that allows you to personalize your timepiece according to your preferences. While there are various approaches to watch customization, let me outline a general process that you can follow:

Research and choose a watch: Start by selecting a watch that you want to customize. Consider factors like the brand, model, size, and movement type. It’s important to choose a watch that allows for customization options and has easily accessible parts.
Determine customization options: Decide on the aspects of the watch you want to customize. This can include the dial, hands, bezel, case, crown, strap/bracelet, and even movement. Think about whether you want to change the color, material, or texture, or add any additional features like engravings or gemstones.
Find a reputable watch customizer: Look for professional watch customizers or modders who specialize in the type of customization you want. You can find them through B2B platforms, social platforms, online forums, watch enthusiast communities, or by seeking recommendations from fellow watch enthusiasts. Ensure they have a good reputation and a portfolio of previous work.
Consultation and design: Schedule a consultation with the customizer to discuss your ideas and preferences. They will guide you through the customization process, provide recommendations, and help you refine your design. They may also show you samples, mock-ups, or computer-generated designs to give you an idea of the final result.
Component sourcing: Once you finalize the design, the customizer will source the necessary components and materials for your watch customization. This may involve ordering specific parts, working with suppliers, or even creating custom elements from scratch, depending on the complexity of your design.
Assemble product: Assemble the watch, ensuring all components fit correctly and the movement is properly calibrated.
Quality control and testing: The customizer will thoroughly test the watch to ensure it functions accurately and meets the desired standards. This includes checking the timekeeping accuracy, water resistance (if applicable), and overall performance. They will make any necessary adjustments or fine-tuning to achieve optimal results.
Delivery and aftercare: Once the customization process is finished, the customizer will return the watch to you. They may provide you with care instructions and advice on maintenance to ensure the longevity of your customized timepiece. It’s essential to follow their guidance to keep your watch in the best possible condition.

Remember that the customization process may vary depending on the complexity of your design and the specific expertise of the customizer. It’s crucial to communicate, provide detailed instructions, and establish a good rapport with your chosen customizer to achieve the desired outcome.

How’s the MOQ Required for Each Order? Why is it so much Higher MOQ?

Each factory will ask for MOQ 500pcs for the same model, Why?

Most will ask What is the minimum order quantity (MOQ) when working with a private-label watch manufacturer?

That’s because different parts supplier has different MOQ requirements. Sometimes the whole market gives quantity requirements taking into account the requirements of the material supplier, the wear and tear of the machines, and the operating costs of the factory

What Services Does a Private-label Watch Manufacturer Provide?

Customize watches,
Customize watch boxes
Design watches
Designing boxes
Shipments

Check to know more details

What Services does a Private-label Watch Manufacturer Provide

Full List of Frequently Asked Questions in Watches Customization

Q: What is a private label watch manufacturer?

A: A private label watches manufacturer can make your ideal watch into real watches according to your piece mess idea. They can make you with design pictures, and samples, lead you to make the perfect watch you need, solve your after-sales problem, and give you ideas of the market trends. they are your assistants.

Q: Customized watch process step-by-step/customize watch options/ Choosing materials for customized watches?

A: Pls check on above mentioned steps, For customization watch options/Choosing materials for customized watches. Check below post on what materials and components are commonly used in private-label watch manufacturing

Complete Guideline: What Should I Know When I Want to Customize My Watches?

Q: Custom watch design ideas and inspiration

A: Custom watch design ideas are quite a virtual thing, cause everybody is different, factory will provide the customer with professional suggestions for your design, or provide you with our catalog to inspire you, But it all depends on the customers as this is a brand. Only customers know their brand image and ideas

Q: Custom watch straps

A: You can refer to this post about the watch straps and bracelet options.

Mastering Wrist Watch Straps: A Must-Know for Watch Enthusiasts

Q: Customized watch dial options

A: You can refer to this post about customized watch dial options.

What You Need to Know About Watch Dial

Q: What colors should i choose? Is there a good option?

A: Yes, The best coloring of wrist watches is PVD, check below post to know more;

PVD, IP, Do you Know These Case Color Processing Terms?

Q: Logo engraving options for personalized watches

A: Engraving, laser graving, erosion, embossing, debossing on watch dial and case,

plus gold hot stamping, and silver hot stamping extra on the watch boxes.

Different Methods of Printing logos on Watches

Q: Cost of customizing a watch

A: The cost of customizing different watches is different,

Average Sample: 500usd( quartz), 1000-2000usd ( mechanical)

Average Mass order: 500pcs *15=7500dollars(quartz), 500*40=20000dollars( mechanical)

Shipping average: 0.5-1usd per unit, 500dollars

Import Tax: depends on different countries, are different.

Total: 500+7500+500=8500 dollars 1000/2000+20000+500=21500/22500 dollars

Of course, You will have marketing fees, and other start-up costs, which cannot be estimated for you.

Check to know about the cost of customizing a watch

Customize Watches in China: Cost Breakdown and Estimates

Q: Custom watch samples and prototypes

A: Sample/prototypes can be quartz watches or mechanical watches, in Swiss or Japan movement is the most comment, Quartz watch style is common, and features depend on customers.

Q: What watches movement should i choose?

A: Japanese quartz movement is widely used and is the most used movement by many brands

Watches Customization: What Do You Know of the Watches Movement?

Q: How can I find a reliable private-label watch manufacturer?

A: You can check this post we shared before, Some ideas from a watch manufacturer.

How can I Find a Reliable Private-label Watch Manufacturer?

Q: Can a private label watch manufacturer customize the design and branding of the watches?

A: Yes, Design, Branding logo, Anything you required, the watch manufacturer can meet it.

Q: How long does it take to manufacture private-label watches? How long does it typically take to produce a customized watch?

A: The custom watch manufacturing timeline is nearly 45 days on average

check below to know why customize watches takes so long time;

Why does OEM Watches have Long Production Times?

Q: Can a private-label watch manufacturer assist with packaging and labeling?

A: Yes, 99% of the private-label watch manufacturer will customize the watches box for you.

Q: Are there any quality control measures in place during the manufacturing process?

A: Yes, We have LQC online when making production

Check post to know the quality check list of Watches

OEM Watches Quality Checklist

Q: Can a private-label watch manufacturer assist with shipping and logistics?

A: Yes, we can provide Door Door Service, It’s very freely for you to get the package to sit at the house.

Q: What is the cost involved in working with a private-label watch manufacturer?

A: Product cost, molding cost, sample cost

Q: Can the private label watch manufacturer provide samples or prototypes before production?

A: Yes, for watches, The sample is quite expensive, Mostly hundreds of dollars, so no free samples, samples will be provided before production or before placing the order.

Q: Are there any options for warranty or after-sales service when working with a private-label watch manufacturer? Maintaining and servicing customized watches

A: Mostly are 1-2 years warranty, non-human damage range.

Q: Are there any limitations or restrictions when it comes to designing and customizing private-label watches?

A: Yes, the MOQ is a limit, The strap material if from Italy, so It’s a limit

Q: What is the difference between private label watches and OEM watches?

A: Private label watches actually the same as OEM watches in my mind.

Q: Can an OEM watch manufacturer produce watches based on my design and specifications?

A: Yes, the watch manufacturers can produce based on your design and specifications, but if your size or features, or design is special, They will tell you if they can make it by current techniques, also the cost estimated

Q: Is it possible to customize various aspects of the watch, such as the dial, case, hands, or straps?

A: No, not the full aspect, but the 90% aspect.

for most watches, the hands can not customize, You can only choose what existing styles, as hands are needs to make expensive molding if you need new styles, they can only customize the dial, case, straps, and some other accessories.

Q: What are the options for branding and logo placement on OEM watches?

A: The branding and logo can be put on the dial, straps, case back, and buckle.

Q: How involved can I be in the manufacturing process as the client?

A: You can design your watch till they produced a sample and mass order. It means you can take full involvement in the watches manufacturing process.

Q: Are there any limitations on the type of materials that can be used in OEM watches?

A: Yes, stainless steel/Alloy/brass material are commonly used in watches,

Leather materials are for bands

Seems other materials are no limits, but not that common

Check to know widely some market information

Relógios & Luxury Watches -Market Insight

Swiss Watch Industry Market Research Report

Q: How does the OEM watches process handle quality control and assurance?

A: When the factory orders product parts, it will let the parts supplier provide samples first, and then send them to the customer to confirm the appearance, and confirm function and so on all, the big goods will come to inspect the raw materials, try to assemble the product, if not, will all return to re-production.

During product assembly, the factory also has a special LQC to check the problems encountered in the production process and correct them in time. By the time the product is assembled, there will also be an FQC inspection to ensure that the product is good in the hands of the customer this whole process, is the QC

Q: Can an OEM watch manufacturer provide certifications or compliance documentation, such as CE or RoHS?

A: Yes, CE and Rohs are the most basic

Q: What is the typical lead time for OEM watch production?

A: Quartz watch 45-60 days, mechanical watch 45-90 days.

Q: Can the OEM watch manufacturer handle packaging and labeling according to my requirements?

A: Yes, customizing the packaging is part of the service of the watches manufacturer, but it will vary by a different factory.

Q: Is there a minimum order quantity (MOQ) for OEM watches?

A: Yes, 300-500PCS Per style

Q: What are the payment terms and conditions for OEM watch manufacturing?

A: Each factory has different payment requirements, but most have a 30% deposit for the production area and 70% before delivery.

Q: Are there any after-sales services or warranties provided for OEM watches?

A: Yes, there are, and the watch manufacturers’ after-sales are all-inclusive of quality issues for 1-2 years after you receive the product, except for human damage. Generally based on refunds

Q: What are the options for customizing the design of a watch?

A: Customized dial, case, strap, box, and product packaging

Q: Can I choose the materials used in the customization of the watch?

A: Yes, you can check this details page in customize watches options.

Q: Is it possible to engrave personal messages or logos on the watch?

A: Yes, it can, but it has the MOQ limited, some diy watches supplier can provide personal message customize, but you can only use their fixed styles, so both have the limits.

Q: Can I select specific colors for different components of the watch?

A: Yes, there are many colors for the cases and straps, also some other components

Q: How detailed can the customization be, such as adding intricate patterns or textures?

A: No matter how complex the pattern or texture is, as long as it is the right size to suit the market for the watch, it can usually be made.

Q: Are there options for customizing the watch hands, indices, or numerals?

A: Can be customized instructions and numbers, but the needle, generally looking for similar and existing styles, is not recommended to customize, because of the batch processing, once you start to do will be shipped in large quantities, and the price is cheap, so require a lot of quantity and the high cost of opening the mold

Q: Can I customize the type of movement used in the watch?

A: You can choose the right brand of movement to use in your watch. For example a Japanese Miyota, a Swiss Ronda, a slight modification of the position of the calendar, etc., but only for this kind of customization, you cannot make your movement according to your ideas, because the technology is not up to the requirements. Unless you can find a major brand movement manufacturer and can do the quantity he requires

Q: What are the options for customizing the watch strap or bracelet?

A: For the strap, you can customize the size, style, pattern, material, colors

Q: Can I include additional features or complications in the customized watch?

A: Yes, you can, the functions are decided by the movement, you can choose the movement, so you can customize the features.

Q: How does the process of approving and finalizing the design for a customized watch work?

A: A little bit of communication and confirmation, then a drawing to confirm again, and finally a sample to confirm

Q: Can the customized watch manufacturer provide samples or prototypes for approval before production?

A: Yes, watch manufacturers provide samples or prototypes for approval before production

Q: Is there a limit to the number of customization options available for a watch?

A: Yes, the MOQ is 500pcs for one type

Q: What is the pricing structure for customized watches?

A: The accessories of the individual products determine the price, The components of a watch are the case, the strap, the movement, the face, the bezel, the hands, the various other small parts, etc.

With the addition of the factory’s share of labor, utilities, and rent, the price structure of the watch is determined by these components and the factory’s operating costs.

Q: Can the customized watch manufacturer provide ongoing support or maintenance for the customized watches?

A: Mostly after selling service is 1-2 years for quality assurance, depending on different suppliers.

Watch customize is a complicated process that requires patience and confidence, and making your own watch brand is not something you can succeed at overnight, so learning more about ordering watches at the beginning will be very helpful to your brand. With this article, your doubts about needing a bespoke watch should have been solved, if you have any other questions, you can leave me a message

What Services does a Private-label Watch Manufacturer Provide

Deixe um comentário / Conhecimento do produto / By Debbie Chow / July 4, 2023 / Watches Customization

I see people asking this question, what can a watch supplier offer me?

They can design your watch, design your box, give you a professional suggestion on watches, website build service, accessories or other products souring service, video taking service, logistics warehouse, accessories or other products souring service, and product picture taking service ect.

Indeed, let’s take a look at this watch industry of ours and what services we have provided to our customers.

Design your watch

Designing your watch is very much about designing your watch to your specifications.

Everything is done under the direction of the client and the designers and suppliers only give advice on what is feasible. They do not make any decisions or changes to the design on behalf of the client.

Give you a professional suggestion on watches

Very often, many customers will come up with some very bold ideas and give some very special designs, but the supplier tells you that it can’t be done, because, the functions are all limited by the movement and the appearance is determined by the current technology. When it comes to functionality, apart from the very big brands, who are able to make their own movements and customize them for their own specific needs, some ordinary brands, or big brands, can only use movements from movement suppliers and change the appearance of the design.

When it comes to appearance or materials, some customers will have to make very small accessories or places to make a very perfect effect, in fact, many times it is not possible to achieve, because the machine is restrictive, and the manual operation of the place is also restrictive, it is not possible to meet the current technical requirements.

There are also special materials, such as titanium cases, such as meteorite facets, which are special designs that can only be prototyped as an experiment but cannot be produced in large quantities because the scrap rate is too high, or because the raw material costs are so high that the customer simply cannot meet the quantity requirements, etc.

Based on existing experience, the supplier then gives some very honest advice to allow the customer to change the design in time.

Design your box

In fact, many people who are new to the industry, or crossover, do not have the means to design their own preferred packaging well, whereas a watch manufacturer, on the other hand, will be able to meet all aspects of the requirements, as he will combine the existing watch size and dimensions, as well as the customer’s price, to recommend the most suitable package to the customer.

Help you choose the best logistics

When you are shipping, if you say to your supplier, xx, can you recommend a suitable freight forwarder to me?

They usually recommend them because the ones he recommends to you must be ones that they know and have helped them transport their goods. This way you not only have a good supplier of watches, but also some logistics providers who know your products. When you encounter problems during the logistics transport, your logistics provider and your watch supplier will also help you solve the problem together, because he does not want to lose you as a customer, does it save you a lot of time?

Or the watch manufacturer will give you several logistics options to choose from and you will be able to choose the best logistics and save some money too.

Other services

Some of the above is what a watch supplier will do for you. It is also the one that does the most. Then there are some others that I guess you may not have thought of either. These are some of the requests that some of my customers sometimes have, and we all help them on a case-by-case basis, being the other hand of the customer in China

Product Picture taking service

Because many of my clients are e-commerce businesses, selling the products online for the sake of it, and pictures are also the most important, because the photographers abroad all charge more than in China and the labor cost is expensive, so sometimes the client will ask us to help him find the right photographer to help him take pictures and retouch them. We are all happy to do that.

This saves you a lot of time as your competitors’ products are still being shipped while yours is already on display online.

Also, sometimes for publicity, you need to take some pictures of the factory, you can also try to communicate with your supplier if they can easily get pictures of the factory production without you coming to China to visit the factory?

Website build service

Some factories offer website building services to help customers market themselves better, because factories and salesmen are the ones who know the most about their products, they know what content the website needs and how to help you become more professional

Video taking service

It’s the same with product images, you can also ask your supplier to shoot a video of the factory or ask him to call a professional photographer for you to shoot the video and send it to you

Accessories or other products souring service

If you have other products to buy in China, for example in the same category, but you don’t have the time to find a supplier, or you can arrange this with a trader you work with, they will know the Chinese market better than you do, where to find the most suitable supplier and they can do far more than you can think of. Try it.

Logistics warehouse

If you have ordered different other products at the same time but want to combine containers to go together, this is a good time to discuss with your watch supplier if you can save money by putting the goods in their warehouse first and waiting for them to go together.

These are some of the services that we have done for our clients before, do you have some other ideas? You can say it and we can discuss it together, it is also a very interesting thing.

Beyond Watches: Exploring Alternative Categories for Watch Sellers

Deixe um comentário / Notícias da indústria / By Debbie Chow / July 4, 2023 / Watches Customization

Every day I have to find potential customers, and contact customers, so I will often look at the customer’s website. I will see a lot of brand customers, they will do other business and categories in addition to watches, so I will summarize, to some customers who want to start to expand the category some advice.

most of online sellers will sell fashion accessories like eyeglasses, earrings, Necklace, Bracelets, Rings, and clothes, like ( especially the big online stores)

In this post, we will delve into alternative categories that watch sellers can explore, offering fresh perspectives and innovative ideas for those eager to venture beyond watches.

General Ideas of Other Businesses for Watches Company

Jewelry and Accessories:

Watch sellers can naturally transition into offering a wide range of complementary jewelry and accessories. This could include bracelets, necklaces, earrings, and other fashion-forward items that align with their customer’s tastes and preferences. By expanding their product line to include these stylish accessories, watch sellers can attract a broader audience and tap into new markets.

Luxury Lifestyle Products:

Many watch enthusiasts have a keen eye for luxury and an appreciation for fine craftsmanship. This presents an opportunity for watch sellers to curate and offer other luxury lifestyle products that cater to the same target demographic. From luxury pens and leather goods to exquisite home decor items, this expansion can enhance the overall shopping experience and create a seamless synergy between products.

Personalized Gifts and Engravings:

Capitalizing on the emotional value associated with watches, sellers can provide personalized services such as custom engravings or bespoke gift options. This allows customers to add a personal touch to their purchases, making them more meaningful and memorable. By offering these additional services, watch sellers can differentiate themselves from competitors and forge stronger connections with their customers.

Timepiece Accessories and Maintenance:

A watch is not just a timekeeping device; it is a prized possession that requires care and attention. Watch sellers can explore offering accessories such as watch straps, watch winders, and maintenance tools to cater to the needs of watch enthusiasts. By becoming a one-stop-shop for all things related to timepieces, sellers can become a trusted resource for their customers, further cementing their position in the market.

Vintage and Collectible Timepieces:

Watch collectors are a passionate community that appreciates the historical significance and unique charm of vintage timepieces. Watch sellers can tap into this market by sourcing and offering vintage and collectible watches. This opens up a whole new world of opportunities for collaboration with collectors, organizing auctions or events, and creating a sense of exclusivity and excitement around the brand.

So in more detail, what kind of activities are they generally specific to?

What other Businesses do When Customers in the Watch Business?

Customers in the watch business engage in various activities beyond simply buying and wearing watches. Here are some examples:

Watch Collecting: Many watch enthusiasts build collections of watches, focusing on specific brands, models, or styles. They acquire timepieces for their historical significance, limited editions, craftsmanship, or investment potential. Collecting watches often involves research, attending auctions, and interacting with other collectors.
Watch Trading and Reselling: Some customers buy watches with the intention of reselling them for a profit. They may specialize in rare or sought-after models and use platforms like online marketplaces, forums, or dedicated watch-trading communities to connect with potential buyers.
Watch Customization: There is a market for customizing watches to reflect individual style preferences. Customers can modify watch straps, dials, bezels, or even work with skilled artisans to create unique, one-of-a-kind timepieces.
Watch Repair and Servicing: Watch owners often require maintenance, repairs, or servicing for their watches. Professionals in this field provide battery replacement, cleaning, lubrication, and repairing damaged components. Some customers may possess the skills to perform basic repairs themselves.
Watch Accessories and Merchandise: Customers may also be interested in purchasing accessories related to watches, such as watch winders, travel cases, watch straps, buckles, and other items. There is also a market for watch-related merchandise like clothing, cufflinks, keychains, and books.
Watch Education and Events: Enthusiasts often seek to expand their knowledge about watches. They may attend watch exhibitions, conferences, or seminars to learn about new models, watchmaking techniques, industry trends, and the history of watch brands. Online communities, magazines, and books also serve as sources of educational content.
Social Networking and Communities: Customers in the watch business often join online communities, forums, and social media groups to connect with fellow enthusiasts. These platforms allow them to share their passion, discuss watches, seek advice, and stay updated with the latest news and releases.
Watch Photography and Content Creation: Some watch aficionados enjoy photographing their timepieces or creating content related to watches. They share their work on social media platforms or create dedicated blogs, YouTube channels, or podcasts to showcase their collection, review watches, or discuss industry-related topics.

These activities contribute to the overall watch ecosystem, fostering engagement, knowledge sharing, and a vibrant community among customers in the watch business.

Which other Category would a Customer who Sells Watches Do?

In the ever-evolving world of retail, businesses are constantly seeking new avenues for growth and diversification. For watch sellers, looking beyond the traditional boundaries of their industry can open up exciting opportunities to expand their customer base and boost revenue.

A customer who sells watches could potentially belong to several categories, depending on the nature of their business and the specific products they offer. Here are a few possible categories:

Retail and E-commerce: If the customer sells watches through a physical store or an online platform, they would fall into the retail or e-commerce category. This would involve activities such as inventory management, sales, marketing, customer service, and order fulfillment.
Fashion and Accessories: Watches are often considered fashion accessories, so the customer could be part of the fashion industry. This category involves trends, style, branding, and marketing strategies specific to the fashion sector.

Such as eyeglasses, earrings, Necklace, Bracelets, Rings, and clothes, like ( especially the big online stores)

Luxury Goods: If the watches the customer sells are high-end and cater to a luxury market, they could be part of the luxury goods industry. This category focuses on exclusivity, premium branding, and customer experience, and often targets affluent consumers.
Jewelry and Timepieces: Watches are also considered a type of jewelry or timepiece. Customers selling watches may align with the jewelry industry, which encompasses the design, production, and retail of various adornments, including watches.
Collectibles and Antiques: If the customer deals with vintage or collectible watches, they could belong to the collectibles and antiques category. This would involve acquiring, evaluating, restoring, and reselling valuable timepieces to collectors or enthusiasts.
Wholesale and Distribution: Some customers may focus on the wholesale or distribution of watches, supplying retailers with their products. This category involves sourcing watches from manufacturers or suppliers and distributing them to various retail outlets.
Watch Repair and Services: Customers selling watches may also provide watch repair and maintenance services. In this case, they would belong to the watch repair and services category, focusing on repairing, servicing, and maintaining watches for customers.

It’s important to note that the categorization may vary depending on the specific business model, target market, and the range of products and services offered by the customer who sells watches.

Conclusion:

The path to growth and success for watch sellers extends beyond the realm of watches themselves. Exploring alternative categories allows businesses to tap into new markets, engage with a broader customer base, and establish themselves as versatile lifestyle brands. By embracing innovation and diversification, watch sellers can stay ahead of the curve and unlock a world of untapped potential, all while continuing to deliver exceptional products and experiences to their valued customers.

How can I Find a Reliable Private-label Watch Manufacturer?

Deixe um comentário / Notícias da indústria / By Liu, Mariella / July 4, 2023 / Watches Customization

Finding reliable custom watch manufacturers is not that easy, You need to compare and compare and compare

Know the truth before finding any watch manufacturers

There are some basic facts you need to know before looking for a supplier in depth.

Where are you looking for suppliers?

Where would you like to find a supplier of watches? You must have heard that there are 2 crucial watch production bases in the world, one is Switzerland and the other is China.

Swiss watch production requirements are higher than those of Chinese watches

What’s the advantage of Shenzhen Watch and Swiss Made One?

China produces products of primary or upper intermediate quality, while Switzerland produces products of intermediate or higher or further higher grades, the Swiss products are produced

Swiss watches are not made by Swiss manufacturer

A Swiss watch is not necessarily Swiss-made, it may just have Swiss made stamped on it, or the Swiss manufacturer may buy all the parts from China and assemble them in Switzerland. This could be a marketing strategy. Good for you to know.

Ask the watch manufacturer some questions

Where they are located:

Chinese watch manufacturers are largely concentrated in Guangdong Province, where Shenzhen and Dongguan are more concentrated. There are fewer in other provinces. This is because it is in this part of the world that watchmakers concentrate on accessories, such as cases, straps, watch faces, etc. If your supplier is not in Guangdong province, then you have to be a bit careful if he is a middleman or a trader.

Of course, in the watch industry, no matter how big the brand is, there is no single supplier who can produce all the accessories, the best is he can produce the case himself and control the longest delivery time for parts. Such a supplier is also one of the better ones.

Another thing is that watches are not actually produced by one manufacturer, just like many products, the watch manufacturer combines his supply chain, buys parts from various suppliers, assembles them, and then ships them out, in fact, you are working with his supply chain.

Do they support customized packaging for you?

Ask for a quote with more suppliers, but choose the proper price, not the lowest price

What are the most important parts of a watch?

The most important component of the product:

the movement: The movements of watches are basically purchased from some of the major brands of movement manufacturers. For example, Japanese quartz movements are the best to use and are affordable and cost-effective, and Swiss mechanical movements are good, so you will know which brands to choose when making your choice.

The case: the case material is made of stainless steel more, other materials are less, no matter what levels of the brand, unless some limited models, they will use some other materials, the material of alloy is soft, the quality is not so good, some cheap brands will use it, some popular brands will use copper as raw material.

Watch plating: for good plating, choose PVD plating, it will oxidise over time at most and will not lose colour in large pieces and will last for many years. Never use water plating on your stainless steel watch, whoever uses it will regret it. Only go for water plating on cheaper watches.

The Watch Strap: For medium and above brand watches, use leather or stainless steel straps, do not use PU leather, it will fall off, do not use alloy straps, it looks cheap

The Watch Glass: There are two choices of glass: sapphire glass and mineral glass, the good one is sapphire glass, but expensive, mineral glass many brands choose, you can add a layer of that sapphire coating on top of the mineral glass, plus hard film, this is not so important

Have a basic understanding of the watch market

You also need to have a basic understanding of the market,

You can google: market research on wristwatches

check ours:

Relógios & Luxury Watches -Market Insight

Swiss Watch Industry Market Research Report

more market research will be released soon…..

Take a look at the various market research reports. Know your customer image, preferences, and customer profile, then you will have a better idea of how your brand should be built and what the cost price range should be. What age group would you sell to and what is their buying power?

You can also feel free to go shopping on various B2B platforms, check the prices, see some of the specifications and sizes marked by the suppliers

Go to a shopping mall, look at your local market, their styles, prices, and what brands, understand their business model, and look at the retail price of the products on the B2C platform (generally retail price range will be 50-60%*unit cost).

If you want to know the cost thing of customizing a watch, You can check this post

How to find reliable private-label watch manufacturers in China?

Multul discussion is a must, You need to talk with your watch supplier to get the trust and talk more.

Know about where is the watch manufacturer?

As previously stated the concentration of suppliers is in Shenzhen city, Guangdong province, so the suppliers that produce cheap watches are in the Xixiang district of Shenzhen. There are more people buying imitation watches in the Guangzhou area.

How to find watch manufacturers?

Online

Online can be B2B Websites, e.g. alibaba.com, madeinchina.com, globalsource.com.They are the 3 largest B2B platforms in China.

You can also search for B2B keywords on Google. e.g. “oem watches manufacturers in China, china watches manufacturer, OEM watches supplier” etc.

You can also search on various social media platforms such as ins, facebook, etc.

Offline

you can come to local exhibitions in China, such as the Canton Fair, and the Hong Kong Watch Fair(It is available every year, usually in early September）

Canton Fair: Held annually in Guangzhou in Spring and Autumn, the time for the year 2023 is October.

HK Watch&Clock Fair: There will be a wide range of ready-made watches, alarm clocks, watch accessories, watch equipment, quality control & testing service providers, as well as watch packages and some of the biggest watch name brands.

If you want to come to the exhibition, I suggest you attend the HK Watch&Clock Fair first and then come to the Canton Fair, they are close in time and distance anyway, but remember to get a visa, you can come to Hong Kong but you can’t come to Mainland China without a visa.

I remember that one time a client was planning to do so, but he did not have a visa, he could only be in Hong Kong and could not enter China.

If you want to know about the watch fair, you can read this article

What do I need to prepare to request a quote from a supplier?

Logo(if possible, we will respond more faster)
Your favorite watches style
Your ideas
Your drawing if possible
Your favorite watch box style
Your budget

The more detailed information you can provide, the more time you will save and the quicker the watch supplier will be able to start production.

How can I know that the watches supplier is reliable?

When all prepared and you are not a starter now, You can try to talk to some watch factories,

Try to send all the information to your watch supplier factory, ask for a quote, talk to the salesperson, and if all is ok, then buy a quality sample, Any style is ok, Just check the quality.

After you bought a sample, communication will be easier. No one likes a customer only asking, but not any feedback, this is a method that I’ve learned from our purchasing.

How-can-I-find-a-reliable-private-label-watch-manufacturer

Your feeling when talking to the salesperson

A good salesman is open-minded, willing to communicate, and will be patient, he will be professional in the watch industry, he is one of your teachers and will tell you things you don’t know and will make you more and more professional. Of course, there are some is your personality and her personality is suitable, you can not chat together with some salesmen. You can then change someone or stop in time.

Check the supplier’s price

When quoting a price from a supplier, it is not entirely possible to consider the unit price. If some suppliers are overpriced for the same specifications, you can ask why. This way you can hear a lot of things you wouldn’t otherwise hear. If the price is really high, but the service is good and you need exactly that, then he is one of your suppliers.

Check the quality of the samples

If the service and unit price are okay, you can look at the quality of the supplier’s product and ask him to provide you with a sample of the quality, the style is close to your style is okay, so that in the early stage, you can save some of the cost of making your own samples, because the cost of samples is not cheap, it costs several hundred dollars

Check your own design sample

If he gives you a quality sample and you confirm that it is OK, then you can start the big shipment straight away. Before the big shipment is made, the supplier of each accessory will provide a sample of the accessory to the watch manufacturer and you can ask the manufacturer to send you a sample to confirm. You can then ask the manufacturer to send you a sample to confirm. This way you can make changes before the big shipment.

But this is actually a bit risky. Then you can make a sample or pre-order a sample first, and after the sample has been confirmed, you can make the mass production.

Test the speed of delivery from the factory

Look at the time the supplier took when making the samples, whether it was within the time promised to you, and if it was longer than that, whether the supplier had a reasonable explanation. If there is nothing but a delay in delivery, then it is very likely to prove that either your order quantity is insignificant to the supplier or that he does not care about your order.

It is best to decide whether the supplier is trustworthy at the sample stage and not wait until after the big shipment, as this will cost you more.

Check the strength of the watch supplier

By this time, you know the supplier well enough to try a video or phone call, and if you care whether the supplier is a factory or not, then you need to start researching

Finally, the process of finding a supplier is actually universal, communication is the first step, and quality and price is the second step, spend some time you will definitely find the most suitable supplier, and certainly not just one supplier, 2-3 as an alternative, you will not have your hands full when the supplier has problems.

Why does OEM Watches have Long Production Times?

Deixe um comentário / Conhecimento do produto / By Debbie Chow / July 2, 2023 / Watches Customization

As a watch manufacturer, we often encounter customers who ask, “How long is your production cycle? Answer: 60 days.

“Why is it so long? This product doesn’t look complicated. Is there any way to shorten the time?“ The industry’s time is like this, there is no certainty that we can shorten the time for you?”Why?” “ Let me explain the details for you”

Why does OEM Watches have Long Production Times?

What are OEM Watches?

OEM stands for Original Equipment Manufacturer, which refers to companies that produce components or products that are used or sold by another company under their own brand name. When it comes to OEM watches, the term usually refers to watches manufactured by one company and then sold to another company, which adds their own branding before selling them to consumers.

OEM Watches Whole Process

This is the whole lead time of a watch brand:

Manufacturing processes: The production of watches involves various complex steps, including designing, prototyping, sourcing & buying materials, assembly, quality control, and packaging. Each process takes time to ensure the final product meets the desired standards. especially the watch cases
Supply chain management: OEM watch manufacturers may rely on a network of suppliers and subcontractors to source components, such as watch movements, dials, hands, straps, and clasps. Delays in the supply chain, including issues with material availability, production capacity, or logistical challenges, can cause delays in the overall production timeline.
Customization and branding: Since OEM watches are manufactured for other companies, additional time may be required for customizations and branding. The company purchasing the OEM watches may request specific modifications, such as adding their logo, adjusting the design, or selecting unique materials, which can extend the production process.
Quality control: Watches are precision instruments, and strict quality control measures are necessary to ensure that they meet the required standards. This involves rigorous testing and inspection at various stages of production, which can add time to the manufacturing process.
Shipping and logistics: Once the watches are manufactured, they need to be shipped to the destination country or region. Shipping, customs clearance, and local distribution can also contribute to the overall delivery time, especially if there are any unforeseen delays or complications.

In the whole process, the watch manufacturing processing time is the longest.

The Reason Why OEM Watches Takes so Long Time?

Watchmaking companies do not and cannot produce alone. There are too many parts for a watch, no matter how big the factory is, they can’t produce all the watch parts and complete all the procedures alone. Your watchmaker is at best a watch assembly house. They outsource watch parts to subcontractors (strap factory, dial factory, hand factory, case factory, etc.) and finally assemble them in-house. This is an industry-wide

Coordination takes time. The case (outside housing) is the most time-consuming part of the production process. It is good to have it in stock, but 99% of the time, people want to customize styles, when customization is needed, the manufacturer has to start from scratch. If the case design is entirely new, a die-casting mold must be made first. This usually takes 30 days or more. Other parts of the case, such as the glass, caseback, bezel ring and crown, can take another 20 days. Custom text and logo on the back cover and case color variations will take an additional 5-10 days. Therefore, without inventory, casing production usually takes 55-60 days.

To better explain the production times for each watch part, we explained in below table

Notes: the total lead time is just to take the max value of a part(watch case), as all the other parts can finished production within 50-55 days. They produce simultaneously.

As you can see from the table above, there are parts with short production times and parts with long production times. The total lead time is just an average.

However, It doesn’t matter what your quantity is, 500 or 5000pcs, the time will not differ by about 100 days.

Finally, there is a watch box, the production time of the packaging box did not count, if you buy a watch and watch package at the same time, then the total time is also the same, also many customers will choose to buy the watch box and some other accessories in one watch manufacturer, then the advantage is to save you time, you can use the minimum time, directly communicate with the same supplier on it, and you can let the watch manufacturer, directly match the package with the watch, take the photo show you.

Of course, the above time is a very rational time, we in the production process, will give customers some feedback on the status of production, and some details may have to confirm with the customer, then, the customer may reply late, and will spend some time.

Related FAQs When talking the OEM Watches takes so long time:

Is the OEM Watches sample takes the same time?

Yes, it takes the same amount of time, even more.

A simple style watch will take less time, a complicated watch will take more time

What factors contribute to the extended production time of OEM watches?

Confirmation with the customer, slow response from the customer, supplier material extension, price increase

Are delays in the supply chain the main reason for the lengthy production of OEM watches?

Sort of. The main point is that the complexity of the case process increases production delays. Delays in production materials, price fluctuations in the market for materials, and the size of the order can cause the supplier of the watch supplier to delay your order

How does customization affect the production time of OEM watches? What role does？

If the customer uses an existing case or a stock-style watch, and just adds a logo or text to it, the production time of the case is reduced by 2/3, and with the simple operation and communication method, the time is greatly reduced.

Quality control play in the extended production timeline of OEM watches?

Quality control occupies a small amount of time in the entire production process, but not if it’s the last step before you realize that the product size is made wrong and the color is made wrong.

Are shipping and logistics factors responsible for the delayed delivery of OEM watches?

Half, the transport time of logistics is related to 2 aspects,

the trend of the logistics market
the choice of logistics methods.

If you are plan to ship around the Chinese New Year or during the epidemic (with the exception of the epidemic), not only is the logistics cost expensive, but the transportation time is twice than the usual time. And as you generally know, the time of sea transport is not the same as the time of express delivery.

Can the complexity of watch components impact the time it takes to produce OEM watches?？

Yes, the complexity of the watch will affect the production time, from confirming the details of the product, to doing the design drawings, and then to the production, it will extend the time, because many suppliers are doing common styles, and it will be faster to do the familiar styles that they have done, and confirm and reconfirm for some styles that have not been done and are complicated. Communication and production time will be extended a lot

What are the common causes of delays in OEM watch manufacturing?

The material price increase, low quantity, complicated products, and more detailed requirements. Water and power outages during peak season, EPA census, etc.

Are there any specific steps that can be taken to expedite the production of OEM watches?

Yes, there are, using materials that are common in the market, using cases that have already been molded, and a large number of cases that can speed up production.

Are there any alternative manufacturing methods that can reduce the production time of OEM watches?

Not available at the moment, All products are machine plus manual operation.

Pensamento final:

Overall, Customized watches are a mutual communication process, the customer tells us the idea, we reply to the customer with our understanding in the form of graphics, and finally make a finished product. This takes 45-60 days.

Even if the watch is a delicate item, 55-60 days is an approximate time, it will vary according to the complexity of the product and the scheduling of each factory, each detail is confirmed, and the quality of the product will be better controlled.

Customize Watches in China: Cost Breakdown and Estimates

Deixe um comentário / Conhecimento do produto / By Liu, Mariella / July 1, 2023 / Watches Customization

The cost of customizing watches in China can vary depending on several factors, including the complexity of the customization, the materials used, the quantity ordered, and the specific manufacturer or supplier chosen. However, I can provide you with a general understanding of the cost considerations involved in customizing watches in China.

Customizing watches in China can range from simple modifications, such as adding a logo or engraving, to more complex changes, including unique designs, special dials, or custom-made components. Each customization requirement may have a different cost implication.

Some cost factors to consider when customizing watches in China

It is include:

Design and Engineering: If you require a unique design or modifications to an existing design, there may be costs associated with the design work and engineering required to implement the customization.
Materials: The type and quality of materials used can influence the cost. Higher-end materials or rare materials may increase the overall price.
Quantity: The number of watches you order can impact the price per unit. Larger quantities often result in lower per-unit costs due to economies of scale.
Production Techniques: Certain customization techniques, such as hand-painting, gemstone setting, or intricate detailing, may involve additional labor and expertise, which can affect the overall cost.
Packaging and Branding: Custom packagings and branding, such as unique watch boxes or customized display cases, can incur extra costs.
Shipping and Import Duties: If you plan to import the customized watches, you should also consider shipping costs and any applicable import duties or taxes.

To obtain accurate pricing information, it is advisable to directly contact manufacturers or suppliers in China specializing in watch customization. They can provide you with detailed quotes based on your specific requirements and desired customization level.

Before making or investing in a watch brand, many brand owners want to estimate the cost of the watch product they need to invest in and give a budget so that they can have a bottom in mind, which is very common, especially for new customers who are new to the industry and this is very important for them.

Honestly, “How much does a customized watch cost is a tough question, hard to reply as it’s like asking a watch dealer how much a Rolex watch is. It depends on the style, quality, material, etc. The price range of a watch is much wider due to the wide variety of parts used. Each variant can have a big impact on pricing.

But the great thing is that your own custom watch is ultimately up to you. That’s where suppliers come in, and we help you evaluate. The watch market is really big, there are many big brand with very higher quality, One product cannot satisfy all customers, our target customers are definitely a small group of customers, when making your own brand, you will certainly give your brand positioning in your heart, then tell us what your positioning is, then the watch manufacturer will give you the right offer according to your requirements

If your target market is the mid-end market, ask your manufacturer to use medium-quality watch parts and they will give you a price; if it is high-end and requires high-quality parts, of course, the price will be higher. Sometimes you can tell your manufacturer your estimated target price and they will come up with a solution for the parts to be used.

Many new business owners make the mistake of always asking for a lower price. The risk of doing this is that your (smart) manufacturer can always find alternative materials to meet your target price without your knowledge. We’ve been in this market for over 10 years and wouldn’t be stupid enough to work our customers to death, and as a supplier, we understand the manufacturing market, so this is something you should be aware of.

Prices have now become so transparent that manufacturers offering slightly higher prices will lose business. All Chinese watchmakers are now living on slim margins, so it’s not a good idea to keep pushing prices up on them.

Price Range for different levels of customized watches In China

What kind of configuration will be used for high-end, mid-range, and low-end watches, which will help you find your niche？ The following table is for your reference。

Watch Parts	High-End Spec.	Middle Spec.	Low-end Spec.
Watch Case	316L SS	316L/304 SS	Alloy
Watch Glass	Sapphire	Sapphire / Mineral	Mineral
Movimento	Mechanical/Swiss brand	Japan/ Swiss parts	Japen/ Chinese movt.
Leather strap	Full grain	Genuine Leather	Pu leather
Mesh Strap	304 SS	304 SS	Alloy
Plating	Premier IP	Average IP	Water plating
Waterproof	10ATM（100m）	3ATM-5ATM	1 ATM
Price Range	>50 dollars	15-50 dollars	<10 dollars

Of course, this range is only for your reference, but it may still not be detailed enough to give you a good understanding, so let’s elaborate on the price cost breakdown according to the style, hope this will help.

Cost breakdown of customized watches In China

Minimalist Quartz Watch

Customize Watches in China: Cost Breakdown and Estimates

Chronograph Quartz Watch

Automatic Watch

This price, only the price of watches, does not contain packaging materials, ordinary white boxes shipped, if you need to customize the box, then the price of the box also varies because of the different styles, The price of the box will be added later, and will not be explained in detail here

Some FAQs When talking cost of Customize Watches in China

Q: Can I customize the dial design and colors of the watch?

A: Yes, many manufacturers in China offer customization options for dial design and colors. You can choose from a range of designs, colors, and finishes to match your preferences or brand identity.

Q: Is there a minimum order quantity (MOQ) for custom watches in China?

A: Yes, most manufacturers have a minimum order quantity requirement for custom watches. The MOQ can vary depending on the manufacturer and the complexity of customization. It is usually higher for intricate designs and lower for simpler customization options. MOQ normally 500pcs for start in watches industry

Q: What is the typical lead time for customizing watches in China?

A: The lead time can vary depending on the manufacturer, customization complexity, and order quantity. On average, it may take 45-90 days to complete the customization process. It’s important to factor in the production and shipping time when planning your order.

Q: Can I provide my own watch design or logo for customization?

A: Yes, many manufacturers accept custom designs or logos provided by customers. You can work with the manufacturer to ensure your design or logo is properly incorporated into the watch customization.

Q: Are there any additional costs involved apart from the customization?

A: In addition to the customization costs, you may need to consider other expenses such as shipping fees, import taxes, and any applicable customs duties. These costs can vary depending on your location and the quantity of watches ordered.

Q: Can I request samples before placing a bulk order?

A: Yes, it is common practice to request samples before placing a bulk order. This allows you to assess the quality, design, and customization accuracy of the watches. However, note that the sample will cost you hundreds to thousands for a simple to complex sample.

Q: Are there any quality control measures in place during the manufacturing process?

A: Reputable manufacturers usually have quality control measures in place to ensure the watches meet the desired standards. This can include inspections at various stages of production, testing for accuracy and durability, and adherence to industry standards.

Q: Can I choose the materials used for customizing the watches?

A: Yes, you can often choose the materials used for various components of the watch, such as the case, strap, and dial. Manufacturers typically offer a range of materials, including stainless steel, leather, silicone, and various finishes, allowing you to customize the look and feel of the watch.

Q: Can I customize watches for promotional or corporate gifting purposes?

A: Yes, customizing watches in China is a popular option for promotional and corporate gifting. Many manufacturers offer branding options, such as engraving company logos or messages, to create personalized watches that align with your promotional or gifting needs.

Pensamento final:

The cost of custom watches, for ordinary watches is $ 10-50 if you order 500 pieces, then between $ 5000-$ 25000, plus shipping cost about $ 0.5 a piece, and watch box about $ 1.5,, then your budget may be between $ 6000-$ 26000, you can discuss the design well with the watch supplier to meet your mental expectation.

Exploring Plastic Watch Straps: Types, Cons, Pros, and Maintenance

Deixe um comentário / Conhecimento do produto / By Liu, Mariella / June 30, 2023 / Watches Customization, Wtach Straps

We all know plastic straps, but we don’t know that plastic straps are also divided into three styles, so which three are they? They are silicone rubber straps, rubber straps, fluorine rubber strap.

Compared to other watch straps. the advantage of plasic strap is durability, water resistance, easy maintenance, versatility colors, price affordable, lightweight and comfortable.
Disadvantages: the plastic Strap, gave off a cheap feel and was not luxurious like normal watches straps. easy ageing. easily crack, become sticky, harden, soften and change colour.

Comparison price of silicone rubber straps, rubber straps, fluorine rubber strap; silicone strap is cheap, rubber strap is middle, fluorine Rubber Strap is relatively expensive

Today, I would like to share with you a few materials of plastic straps, or from my own actual usage feeling, please correct me if I am wrong.

First of all, I would like to talk about my own views on the strap, I relatively like the strap, skin-friendly, moderate weight, with water resistance. Compared to steel straps light weight wear more comfortable, compared to the leather strap, the plastic strap is eroded and smelly more durable when in summer after sweating. So personally I think a diving watch with plastic strap is the best choice. And personally I think a diving watch should have at least one replacement plastic strap

Why Use Plastic Watch Strap?

Plastic watch straps, also known as resin or polymer straps, offer several advantages that make them a popular choice among watch wearers. Here are some advantages of plastic watch straps:

Durabilidade: Plastic watch straps are highly durable and resistant to everyday wear and tear. They can withstand impacts, scratches, and exposure to various environmental conditions without easily showing signs of damage. This durability ensures that the strap maintains its appearance and functionality over a long period.
Water Resistance: Many plastic watch straps are water-resistant or even waterproof, making them suitable for water-related activities and daily wear in humid conditions. They can withstand exposure to water, moisture, and sweat without being damaged or deteriorating. This makes plastic straps a practical choice for sports watches or those worn during outdoor activities.
Lightweight and Comfortable: Plastic watch straps are lightweight, which adds to their comfort when worn on the wrist. The lightweight nature of the strap minimizes the burden on the wrist and enhances overall comfort, particularly during extended wear periods. It makes plastic straps ideal for individuals who prefer a lighter feel on their wrist.
Easy Maintenance: Plastic watch straps are generally easy to clean and maintain. They can be wiped clean with a damp cloth or mild soap and water. Unlike fabric or leather straps that may require specialized cleaning or conditioning, plastic straps are relatively low-maintenance, saving time and effort for the wearer.
Versatility: Plastic watch straps are available in a wide range of colors, patterns, and designs. This versatility allows watch wearers to find a plastic strap that suits their personal style and matches their watch’s aesthetics. Whether you prefer a vibrant and bold strap or a more understated design, plastic straps offer ample options for customization.
Affordability: Plastic watch straps tend to be more affordable compared to straps made from premium materials like leather or metal. This affordability makes plastic straps a budget-friendly choice for individuals who want to switch up their watch style without breaking the bank.

It’s important to note that the specific advantages of a plastic watch strap may vary depending on the quality and design of the strap. When choosing a plastic strap, consider factors such as the strap’s thickness, buckle quality, and overall construction to ensure it meets your desired level of durability and comfort.

Advantages of Plastic Strap

Firstly, plastic straps definitely have their inherent advantages: they are more resistant to wear and tear and water resistance than leather strap, they are flexible in design and fit perfectly in the case, and they are light and comfortable to wear.

Secondly, plastic straps are available in a wide range of colours to suit different preferences.

Finally, as plastic is completely waterproof, it is used in diving and sports watches and has excellent resistance to sweat and moisture.

Disadvantages of Plastic Strap

Firstly, when plastic was first used in watches, it gave off a cheap feel and was not as noble or luxurious as gold.

Secondly, in terms of material, rubber is very susceptible to ageing. Stronger sunlight or oxidation can easily cause it to crack, become sticky, harden, soften and change colour.

Finally, when wearing a plastic strap, needs to be care about the connection area to avoid strong pulling hard. It is also important to clean the strap with a soft cloth to remove any hard particles of dust that might scratch the surface and create small cracks, which can also effectively extend the life of the strap.

Comparison of Each Kind of Plastic Watch Straps

Plastic straps can be subdivided into: silicone rubber straps, rubber straps, fluorine rubber strap

Silicone strap

Silicone strap price: cheap

The most common type of strap on the market today is the silicone rubber strap (low end product mainly), which has the following advantages:

Liquid silicone colours can be modulated according to needs, rich and bright colours (can be adjusted to match many colours).
strong adsorption, silicone raw materials, environmental protection, non-toxic, odourless, no harm to human skin.
silicone texture is uniform, elastic, with a good sense of touch, plasticity.
liquid silicone is good for environmental, anti-slip, shockproof, anti-seepage, heat insulation, not easy to age, not easy to fade, easy to clean.
silicone strap is durable, with a good stretch, wear-resistant, easy cleaning, and comfortable to wear.

There are advantages and disadvantages to silicone rubber: the surface is easy to stick to dust and is not resistant to dirt, and the surface will be worn if wear a long time

Rubber Band

Rubber band price: moderate

Advantages of rubber straps: the advantages are similar to those of silicone rubber, but there are some differences

rubber straps can only be made in black color and cannot be coloured as much as silicone rubber;
less comfortable than silicone rubber, the overall hardness is a bit;
There will be a little smell of rubber (some factories will add some spices to adjust, but there will be some smell)

Overall, the rubber strap is easy to age. there are different degrees of fracture, hardening, softening, discolouration and other phenomena according to different temperature environment. Not suitable for wearing in winter, easy to break.

Fluorine Rubber Strap

Price of fluorine rubber strap: relatively expensive

Advantages of fluorine rubber strap: contains the advantages of the above two strap, with a higher density than the above two strap and a better quality and wearing comfort

Fluorine rubber strap disadvantages: in addition to it’s expensive price, It seems to have no disadvantages ( fluorine rubber basically have no the above two stra’s disadvantages)

Fluorine Rubber Strap VS Silicon Strap

Comparison of fluorine rubber straps and silicone rubber:

Different material sources: one is silica, the other is fluorite
Different density: fluoroelastomer (raw rubber) is around 1.8, while silicone is around 1
Fluoroelastomer is oil resistant, silicone is not
The strength of fluoroelastomer is much higher than that of silicone

Daily Maintainance of Watch Plastic Straps

If the plastic straps is very dirty, make sure clean it right now, you can try ordinary white erasers, be sure to choose white erasers, otherwise the consequences will be more serious.
Do not expose the watch to strong sunlight, try to avoid hard object scratches and arbitrary stretching hard break.
It will aging in some degree when long time wearing.
You can use a little soapy water with a soft toothbrush to quickly scrub the dirt and finally wipe it with a slightly damp cotton cloth.
Buy a alternative straps, do not wear rubber straps very often, as they need ventilation.

Pensamento final:

The use of plastic strap in sports or diving watches is becoming more and more diverse, and many top brands are using them.Those who wear sports or diving watches are advised to match a plastic strpas of their own. For the inexpensive watch wearer, you can match with a silicone or rubber, for the higher end watch, you can buy the fluorine straps.

PVD, IP, Do you Know These Case Color Processing Terms?

Deixe um comentário / Conhecimento do produto / By Debbie Chow / May 20, 2023 / Watches Customization

The watch will have many colors, so how are the colors made on it? Is it painted on? Let’s take a look.

The color of the watch case is generally electroplated, divided into electroplating（PVD）and water plating, electroplating（PVD） is a better quality and can be maintained for a long time, water plating is of poor quality, and can not last.

Let’s see more of the watch’s coloring.

What’s the Color Plating of the Watches industry?

For the uninitiated, you won’t know what PVD is and what IP is.IP Plating is the mostly used plating method on a watch

IP Plating is short for Ion Plating, it is one of the categories of physical vapor deposition (PVD),
PVD plating has 3 kinds of plating: Iron plating(IP), vacuum vapor deposition, sputtering plating.

PVD-IP-Do-you-Know-These-Case-Processing-Terms-9

How many plating methods are there in the Watches Industry?

Why do some people wear watches that do not lose color for several years, while others start to lose color after a few months?

There are only 2 methods in the watches industry, which are water plating, and vacuum plating(PVD)

Water plating is normally used in cheap watches, and vacuum plating(PVD), especially ip plating is being used in middle high-quality watches brands.

What’s Water Plating?

Water plating also is aqueous plating, it is the traditional and normal electronic plating method.

Water-plated watches are generally not wear-resistant and are prone to fading and oxidation

Water plated watches, you generally can not see, only with a long time to know whether it is bad plating。

Water Plating Working Principle:

Make the plating metal cations chemicals into an aqueous solution, use of the electrolytic principle in a solution containing plating metal cations for stainless steel products plated with a thin layer;

because the plating in solution, so also called water plating.

According to the different requirements of customers, use special “water plating” solution can be used, and the plated parts can be finished in a short time (e.g. silver plating, only 30 seconds) by placing them in the water plating solution in the room temperature (15-40℃) and making slight shaking.

Common plating materials used: copper, nickel, chromium, zinc, etc.

Features with water plating:

No need heat source, plating work is performed at a room temperature of 15-40°C
The principle is not to cover, but to make the combination of plating and the plating material to form an alloy, and its combination strength is greatly increased
The appearance and wear resistance of water plating is better

What’s Vacuum Plating (PVD)

Vacuum plating, also called PVD（Physical Vapor Deposition)

Factory Professional Terms: We normally use PVD or Vacuum plating as a communication language.

Vacuum plating(PVD) mainly includes Vacuum Iron plating(IP), vacuum vapor deposition, sputtering plating, and other coating methods.

(I will not mention other coatings here)

Vacuum ion plating is placing the product in a vacuum container, also Ip Plating

Using low voltage, high current arc discharge technology, using gas discharge to evaporate the target material and ionize the evaporated material, and under the action of the electric field, the evaporated material or its reaction products are deposited on the workpiece.

also known as PVD coating.

Vacuum vapor deposition is a method of heating metals under high vacuum conditions, causing them to melt, evaporate, and form a metal film on the plastic surface after cooling. The common materials are low melting point metals such as aluminum.

Vacuum sputtering plating is the deposition of various metal and non-metal films on the surface of the object by sputtering under vacuum conditions, which results in a very thin surface coating with outstanding advantages of good adhesion and long-lasting color retention. Still, it is also more expensive, can be operated with fewer types of metals, and is generally used as a functional coating for higher-grade products.

Among these three, Vacuum Iron coating has the widest range, Vacuum vapor deposition, and Vacuum sputtering plating has the smallest range, so is vacuum ion coating magnetron sputtering are the same meaning with vacuum ion coating?

–No, the two are not equal. Vacuum ion coating is combining vacuum evaporation and vacuum sputtering.

Application of vacuum plating(PVD)

Vacuum plating has a wide range of applications, and is more expensive than water plating due to its complex process, and high environmental and equipment requirements.

So on the next subjects, we only talk the PVD plating.

What’s the Difference between PVD, IP, and Water Plating?

IP plating —- Vacuum Ion Plating

PVD plating —- Physical Vapor Deposition

Remember, IP is one of the PVD Plating, when we say with plating supplier, we say PVD or ip plating, they will know it’s IP plating.

And What’s the Difference between PVD & Water Plating?

Comparison of Water Plating & PVD:

PVD is done in a high vacuum furnace, while aqueous plating is done in an aqueous solution.
The process of vacuum plating is complex and requires high environmental and equipment requirements, while the process of water plating is relatively simple.
The plating thickness of water plating can be thicker, while the thickness of vacuum plating is not as high as water plating
The color of vacuum plating is richer and brighter than that of water plating, and it is easier to adjust the color of vacuum plating than water plating.
The color of vacuum plating is long-lasting and not easy to corrode and oxidize, while the hardness of water plating is slightly better, but it is easy to yellow, not corrosion-resistant and not wear-resistant.
The color of vacuum plating will only change color and will not fall off, while the color of water plating will fall off
The Water plating is a traditional process, and the general plating material is hexavalent chromium, which is environmentally friendly and polluting, while vacuum plating is low cost, non-polluting and highly efficient
Vacuum plating is cheaper than water plating
Vacuum ion plating layer has dense organization and no pinhole. No bubbles and uniform thickness. Parts such as threads can also be coated. Since the process method can also repair small cracks and pockmarks on the workpiece surface, it can effectively improve the surface quality and physical and mechanical properties.

Cons and Pros of Water Plating

Cons:

Blackwater plating stainless steel color is more vivid, if you choose 304 stainless steel water plating black titanium, the color is somewhat blue. The advantage is that the price is cheap.

Pros:

The disadvantage is that the color is monotonous, pollution to the environment, color is not pure and stable enough; in the end, the color of the plating will come off in large pieces.

Cons and Pros Of PVD Plating

Cons:

The products made by vacuum plating have a strong sense of metal and high brightness. Compared with other coating methods, the cost is low and the pollution to the environment is small, so it is now widely used in various industries.

PVD film resistance: corrosion resistance, acid resistance and chemical stability, in the conventional environment, whether indoor or outdoor, PVD has the performance of anti-oxidation, do not fade, do not lose luster and do not leave traces.

PVD-IP-Do-you-Know-These-Case-Processing-Terms-3

Under normal use, The color will not break, does not fade and dirt clear easy to clean. In strong sunlight, salty wetlands and urban environments, are not discolored, do not oxidize, do not fall off and burst, the film layer color varies, the surface is fine and smooth, rich metal luster, never fade. High degree of wear resistance, scratch resistance, not easy to scratch;

After being processed by PVD coating, the product surface can have high hardness plating, and the bonding force between the plating and the surface of stainless steel is greater, and it is not peeling;

the abrasion and corrosion resistance is higher, and it is also stable and resistant to high-temperature oxidation; the plating process does not produce toxic or polluting substances like water plating.

Pros:

The disadvantage is that it is expensive

Watch Plating Process

The process of water plating is:

Degreasing (degreasing),
Roughening,
Neutralization and reduction or immersion,
Activation,
Ungluing,
Chemical plating,
Electroplating nickel, and electroplating chromium.

The adhesion of water plating is better than vacuum plating(PVD).

The color of water plating is monotonous, usually only a few kinds of bright silver and sub-silver, and it can’t do the colorful seven colors such as flash silver, magic blue, crack, teardrop silver, etc. But vacuum plating can do 7-color colors.

Process of PVD

The PVD Process is:

Incoming material inspection
Cleaning and hanging the material
Cleaning
Put products into the baking rack
Put product into the oven
Vacuum coating
Take out of the oven
Take off the shelf
Full inspection
Shipping

Special Notes of production:

The production time needs at least 24 hours. It also depends on the production schedule of the factory.
The cleaning process is essential, and the processing time in the oven cannot be less.
Before plating, the clearing process is to use the lye to remove oil and degrease
To use which lye, It depends on the oil on the surface of the plated parts ,sometimes you need to use strong Lye to clean

Pensamento final

Watch plating is a very obvious process to identify a good or bad watch. Low-quality watches, generally use water plating, and after a few months, watches will discoloration, which is very serious. When communicating with your watch supplier, remember to emphasize to use of PVD or IP plating!

Different Methods of Printing logos on Watches

Deixe um comentário / Conhecimento do produto / By Debbie Chow / April 15, 2023 / Watches Customization

How many ways are there to add a logo to a watch? In which positions and how are they added, do you know?

There are several methods for adding a logo to a watch. Some of the most common methods include silk printing, pad printing, embossing, engraving, applique, and acid etching.

Have a general idea before you design the watch’s logo. Let’s get started

Types of Logo adding method on Watches

Printing Watch Logo:

This involves silk printing and pad printing, the logo directly onto the surface of the watch using special ink. This is a cost-effective method, but the logo may wear off over time.

Silk Printing

Silkscreen is made with a screen plate, Which is a tool with a lot of tiny holes in the silk printing plate of the silk printing area.

Then you use a flat panel（squeegee) scrap to make the ink go through the tiny hole attached on the logo area, The rest of the screen plate is blocked and cannot pass through the ink,

Usually, this method can only be for flat or small curved surfaces. Each silk printing can only print one color, if you want more than one color, you must make more stencils(screen plate) and do the printing many times.

Pros:

Printing pattern with texture, thicker ink
Suitable for watches’ product logo printing.
The screen printing ink layer is thick and strong, with strong coverage force and rich layering.
Screen printing equipment is simple, easy, and fast to operate, easy to make the tools, tool cost is low and adaptable performance. It can be printed not only on parallel surfaces but also on curved surfaces, spheres, and concave and convex substrates for screen printing.

Cons:

Not suitable for printing on irregular surfaces
Can not use for large-area product printing, such as outdoor advertising, signage, etc.; of course,

Application on watches:

On Dial
On Packaging, Leather packaging boxes (widely used for leather boxes.)

Pad printing

Using a curved pad printing head made of silicone rubber, the ink on the gravure plate is dipped into the surface of the pad printing head and then pressed onto the surface of the desired object to print out text, patterns, etc.

Pros

High efficiency, fast speed, eliminating the drying process, and continuous multi-color printing
Can print on irregular surface products
Can print relatively fine patterns, generally can print 0.05mm fine lines
Can print a wide range of materials: plastic, metal, ceramics, leather and other materials

Cons:

The printed pattern has no texture, and the ink layer is relatively thin
Not suitable for large-area printing

One way is Hot stamping Gold or silver Logo

Application on watches:

Hot stamping process, also known as thermal printing, is a class of metal material printing plate heat treatment heating, the application of foil, printed on the printed matter embossed with gold text content or pattern pattern processing technology.

Hot stamping process pattern clear, beautiful, and generous, color with dazzling, wear-resistant, aging resistance.

It can also play the icing on the cake, highlighting the actual effect of the design concept theme style, especially as a trademark logo, brand pattern on the actual effect is more very obvious.

Make the logo show metal texture, commonly used with metal materials, so that the logo and the overall show the contrast effect of light sand

Leather packing box
Discar
Straps

What’s the difference of Pad screen and Silkscreen?

Pad printing and silk screen printing are two different methods of printing logos or designs onto various surfaces.

Pad printing involves the transfer of ink from a silicone pad onto the surface to be printed, which is usually a three-dimensional object. The silicone pad picks up ink from an etched printing plate and then transfers it to the surface of the object by pressing against it. This allows for precise and detailed printing on a variety of materials such as plastic, metal, and glass.

Silk screen printing, on the other hand, involves the use of a fine mesh screen stretched tightly over a frame. The design is created on the screen by blocking out certain areas with a stencil or emulsion, leaving the areas to be printed open. Ink is then applied to the screen and pressed through the open areas with a squeegee onto the surface to be printed. Silk screen printing is ideal for flat surfaces such as textiles, paper, and plastics.

In summary, pad printing is used for printing on 3D objects while silk screen printing is ideal for flat surfaces.

But now we mostly use the silkscreen

Acid Etching Watch Logo

Etching: This involves using a chemical solution to etch the logo onto the surface of the watch. This method creates a subtle, elegant effect and is often used on high-end watches.

Removal techniques that use chemical reactions or physical impacts on materials, it’s just like how water drops can through the stone.

Pros

Fast, low cost, low cost of tooling, can produce metal parts with intaglio patterns or textures.

No limitations for various pattern designs, especially fine patterns.

High precision, can process metal materials as thin as 0.02mm thick

No burr, Smooth hole, or pressure point, the product does not deform, does not affect the function of the product, and is suitable for high requirements for the finish of the product

Cons：

With MOQ requirements, somewhat higher cost than stamping, much lower cost than laser

Application on watches:

On Dial
On Case back
On Case
On Strap Buckle

UP or Applique Watch Logo：

This involves adding a separate piece of material with the logo onto the surface of the watch. This method allows for a more intricate design and can create a three-dimensional effect.

Engraving or 3D Laser engraving

This involves using a laser or a diamond-tipped tool to engrave the logo onto the surface of the watch. This method is precise and produces a high-quality finish. So 3D laser engraving is commonly used

Laser engraving, also called laser engraving or laser marking, is a kind of surface treatment process using optical principles. The laser beam is used to engrave a permanent mark on the surface of a material or inside a transparent material.

Using laser ink (with metallic optical color changing anti-counterfeiting ink), advanced laser printing technology is used to screen print or roll print the laser ink on various flat and smooth transparent materials.

A laser marking machine can accurately laser mark on any shaped watch cover and case, which can be a line, logo LOGO, text, number, pattern, two-dimensional code, etc. The markings are durable and do not fall off so the whole watch shows a different temperament, and it is environmentally friendly and anti-counterfeit.

Pros：

The mesh can be cut to a very small, dense, textured, long-lasting preservation

Cons：

The edges will have burrs, there are blackened to show the high cost of the mold

Can not change the color, only make the logo with display the product material itself color

Application on watches:

On Dial
On Case back
On Case
On Strap Buckle

Embossing Watch Logo

Embossing involves pressing the logo into the surface of the watch using a mold. This creates a raised logo that is durable and long-lasting.

The logo and the product are formed in one piece, making it convex or concave.

It is a special type of production and processing technology in the production and processing of decorative surface layers of printed matter, which uses a concave and convex mold to produce plastic deformation of the surface layer substrate under a certain pressure, and then carries out artistic production and processing of the surface layer of products, such as dial, case back, crown or strap buckle

Pros：

The printing and pressing of various convex graphics and patterns, showing different shades of patterns, with a very obvious sense of relief patterns, improve the three-dimensional logo and artistic impact.

Low processing cost, fast speed, simple staff arrangement

Cons:

High tooling costs.

After finalization, it is generally not possible to change, which is not conducive to updating new products and high R&D costs.

Application on watches:

Case
Case back
Discar
Buckle
Leather Watch packages

Some watch brand’s logos have nice skeleton designs, it is mostly using the embossed method.

Above different methods used will depend on the type of watch, the logo design, and the desired effect.

Where to Add the Logo for Watches?

Well now that we have looked into various ways to get your logo onto the watches physically, you might find yourself asking how to integrate this into your design. Sometimes it’s difficult knowing how to print a logo on watches without it becoming very samey. Here is where you can add the logo on a watch.

On the case
On the case back
On the dial
On the straps
On the crown
On package
On the other place, But it it rare
- On the movement
- On the hands

What Requirements for your Logo of Watches?

Typically, the diameter of a men’s watch dial ranges from 38mm to 46mm, while the diameter of a women’s watch dial ranges from 26mm to 38mm.

When you design your logo, make sure the logo is simple and the pattern is not too complicated. You can design a text logo and a picture logo, because the size of the wording is smaller and the logo is placed on the crown is also small. If you design too complex, the details are not visible, So remember:

No complicated colors
Not much wide design, can not too wide, as the limit of product size, such as crown and dial.
Make it simple

Pensamento final:

In summary, is the logo printing and processing of some knowledge, the watch is a relatively small product, can not be entangled in many small details, such as the face of the word to have a lot of color, the word nail can not have too much slope, logo some small fine lines and so on.

Simple, atmospheric, is the style that people like now. Remember, the more complex the design and details, the more it costs.